We were thrilled to take on the exciting challenge of crafting a mesmerizing sonic world for the brand new MERCEDES B-CLASS campaign. Our vision was to create a sound design bed that gracefully weaves around the music, elevating the viewers’ experience.
Drawing inspiration from the B-CLASS’s cutting-edge design and engineering, we set out to add an intriguing twist to the campaign. During the captivating rotating moments, we infused the audio with an almost industrial quality, evoking a sense of innovation and sophistication. The sound of concrete being delicately scraped and elegantly ground upon adds a subtle yet distinct layer of tactile excitement to the overall soundscape.
By meticulously integrating the ethereal and industrial elements, we’ve created a multi-dimensional soundscape that complements the visual narrative, leaving an unforgettable impression on the viewers and resonating with the brand’s forward-thinking ethos.
Isolated Sound Design
The soundnest team works at the highest level and has been a trusted amp partner since 2019. Together we’ve worked on notable projects for global brands, including Mercedes-Benz, Dove Men+Care and Mastercard. With a keen understanding of film and storytelling, their sound design work is unmatched. They consistently put forward some of the most creative and immersive work the industry has to offer. Their precision and attention to detail are always excellent, regardless of the timeline, client or stakes. We hold soundnest in the highest regard and are confident you will too.
AMP